LVMH and the Man Behind the Curtain- Part 3 (Final)

I’ve spent the last few days taking a deep dive into the most well-known international luxury goods group, looking at the ways in which the companies were acquired, reading about LVMH puts their stamp on emerging markets and briefly reviewing the diversity of the companies, which many have criticized.  For the third, and final, installment of the Man Behind the Curtain, I want to take a closer look at the lesser known, most recently acquired and everything in between; the companies that make up the conglomerate.  Below, each company’s name is linked to its corresponding website, which provides for hours of eye candy and spectacular reading opportunities on this Fabulous Friday!

Fashion/Leather:
While Loewe (clothing, shoes and bags) is the oldest company in this group, founded in 1846, Nowness (a fashion website) is the newest, acquired in 2009.  I highly recommend visiting the website, as it’s a collection of daily interactive pieces of all things cool- fashion, gastronomy, film.  Everything in between includes: Louis Vuitton (clothing, shoes, bags); Berlutti (shoes); Fendi (clothing, shoes, bags); Rossimoda (shoes); Celine (clothing, shoes, bags); Emilio Pucci (clothing, shoes, bags); Dior (clothing, shoes, bags); Givenchy (clothing, shoes, bags); Kenzo (clothing, shoes, bags); Donna Karan (clothing, shoes, bags); Marc Jacobs (clothing, shoes, bags); Thomas Pink (clothing, accessories); and Stefanobi (shoes).

Watches/Jewelry:
Chaumet, with watches and jewelry is the oldest company, acquired in 1780 contrasted with the newest, Hublot watches, purchased in 1980.  TAG Heuer, Zenith and Dior have watches and Fred interjects some beautiful jewelry into the company line.  Interestingly, Zenith was the first company to have the automatic chronograph movement produced in the world.

Wine/Spirits:
Hosting the oldest company in the conglomerate, Wenjun, a wine producer, has been in operation since 1575.  The newest in this group is 10 Cane (rum), from 2005.  Twenty-three companies (the most of any of the six groups) make up the wine and spirits leg.  A few of the others include: Ruinart (champagne); Hennessy (cognac); Ardbeg (whisky); Krug (champagne); Moet & Chandon (champagne); Newton Vineyards (wine); Chopin and Belvedere (vodka); and Chevel des Andes (wine).

Perfumes/Cosmetics:
The oldest company in this line, which produces both perfume and skincare is Guerlain, 1828.  Other fragrance lines in this group include: Acqua di Parma; Parfums Christian Dior; Parfums Givenchy; Fendi Perfumes; Parfums Kenzo; Parfums Loewe; Sacks (which also has skin care) and the newest company, Emilio Pucci Parfums, acquired in 2005.

Selective Retailing: 
French department store Le Bon Marche, which was included in Mr. Arnault’s purchase of Boussac in 1984, is the oldest store in this category, dating back to 1852.  The newest, and one of my all time favorite stores, is Sephora from 1969.  Other French department stores include La Samaritaine and Frank et Fils.  Have you seen the Duty Free shops (DFS) in most airports? That is one of the retailing operations under the LVMH brand, as well as the Miami Cruiseline Service.

Other Business: 
Superyachts company, Royal Van Lent has been in this group the longest, dating back to 1849 with eLuxury Website being the most recently added in 2000.  Connaissance des Arts and Investir are two magazines within this group, as well as the newspaper Les Echos.  Rounding out the media coverage in radio is Radio Classique.

I enjoyed looking through the different websites and gaining a deeper understanding of the diversity of the companies included in this luxury conglomerate.  Take some time.  Saunter through the websites.  They are equally as informative, as they are visually appealing.  But, would you expect anything less from LVMH?  Enjoy!




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